AD0-E602: Adobe Real-Time CDP Business Practitioner Professional

By Adobe · Browse Mode
About the Exam

Professional-level certification for business practitioners working with Adobe Real-Time CDP. It covers platform components and architecture, audience and profile management, sources and destinations, and privacy and data governance. Passing demonstrates that you can safely create basic segments, activate audiences, and apply Adobe Real-Time CDP governance best practices.

Exam Topics

  • Data collection and preparation25–30%
  • Data model and identity20–25%
  • Segmentation and audiences20–25%
  • Activation and destinations20–25%
  • Governance and privacy10–15%

How to Use This Practice Exam

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  3. Learn Mode — Spaced repetition schedules questions you struggle with for long-term retention.

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Last updated July 3, 2026 at 10:56 AM

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QuestionQ1

Governance and privacy

A Real-Time CDP Business Practitioner must send data to destinations. Under company policy, only datasets containing indirectly identifiable data may be shared.

Dataset #1: Label = l1 -

Dataset #2: Label = l2 -

Dataset #3: Label = l2 -

Dataset #4: Label = l1 -

Which of the displayed datasets can be shared?

Explanation

Adobe Experience Platform classifies I2 as indirectly identifiable data, whereas I1 is directly identifiable data. Therefore, the datasets labeled I2—Dataset #2 and Dataset #3—satisfy the policy that permits sharing only indirectly identifiable data.

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QuestionQ2

Data collection and preparation

A data steward is working with a client that has supplied geographic data.

Which labeling option is suitable for categorizing this type of data?

Explanation

Adobe Experience Platform uses Sensitive Data labels to categorize geographic data. The sensitive labels include precise geographic location, such as latitude and longitude, and broadly defined geofence location data.

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QuestionQ3

Data model and identity

Where in the UI would a Real-Time CDP Business Practitioner go to search for Profiles by Merge Policy?

Explanation

The Browse tab under Profiles lets users browse Profiles using a selected merge policy. The Merge Policies tab is used to view and manage merge-policy configurations rather than search Profiles.

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QuestionQ4

Activation and destinations

An Adobe Real-Time CDP Business Practitioner needs to forward raw website events to an analytics destination in real time, instead of sending a segment that uses a cookie identifier.

Which destination type should the practitioner use?

Explanation

Adobe tag extensions support forwarding raw website or mobile-app event data directly to analytics destinations in real time. Profile-export and connection destinations are intended for activating profiles or audiences after profile processing and segmentation, not for forwarding raw website events.

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QuestionQ5

Activation and destinations

An entertainment company that is an Adobe Real-Time CDP customer wants to contact subscribers on the anniversary of their subscription date. The objective is to send an upsell offer that increases subscription benefits by creating a segment and activating it to its email service provider.

Which event-recency type should be used to evaluate new users into this segment each day once they reach 365 days from their first subscription?

Explanation

A rolling range evaluates an event between relative dates, so its boundaries move each day. It can therefore target a first-subscription event at the 365-day anniversary during each daily segment evaluation.

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