AD0-E602: Adobe Real-Time CDP Business Practitioner ProfessionalDemo

By Adobe · Question Mode

QuestionQ5

Activation and destinations

An entertainment company that is an Adobe Real-Time CDP customer wants to contact subscribers on the anniversary of their subscription date. The objective is to send an upsell offer that increases subscription benefits by creating a segment and activating it to its email service provider.

Which event-recency type should be used to evaluate new users into this segment each day once they reach 365 days from their first subscription?

  • A This year
  • B Rolling Range
  • C Custom date
  • D Within (+/-)
Explanation

A rolling range evaluates an event between relative dates, so its boundaries move each day. It can therefore target a first-subscription event at the 365-day anniversary during each daily segment evaluation.

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