QuestionQ41

Data Ingestion

A company has a website with Web SDK and Target integration. It needs to display personalized content on the second page click based on behavior during the first page click. The Real-Time CDP consultant recommended using the Target destination to meet this use case.

Which two prerequisites must be completed before configuring the Target destination?

Choose two
Explanation

Next-page personalization through the Adobe Target destination requires audiences to be evaluated at the edge so that membership based on the first page interaction is available on the subsequent page request. An edge audience must use a merge policy marked Active-On-Edge; otherwise it is treated as a streaming audience and is not evaluated at the edge.

Learn more

Community Discussion

No comments yet. Be the first to start the discussion!