QuestionQ47

Activation and destinations

A Real-Time CDP Business Practitioner is mapping audience-data attributes to a streaming profile export destination. They need to include Active and Expired members in later incremental exports.

Which field must they ensure is selected while mapping attributes?

  • A segmentMembership.status
  • B profile.status
  • C event.status
  • D person.status
Explanation

The audience membership status is stored in segmentMembership.status. When that field is mapped, incremental exports include both members who are active in the audience and members whose membership has expired or exited.

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