QuestionQ3

Reporting and Analysis

A traffic spike is observed on a particular day. Since no campaigns are running, the initial hypothesis is that it is bot traffic.

Which Adobe Analytics tool can identify the IP address of the user contributing to this traffic spike without using a custom variable?

  • A Data Warehouse
  • B Anomaly Detection
  • C Analysis Workspace
Explanation

Adobe Analytics Data Warehouse can produce reports containing visitor IP address data for a selected date range, enabling investigation of the IPs associated with an unusual traffic increase without implementing a custom variable.

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