Certified Marketing Cloud Developer

By Salesforce · Question Mode

QuestionQ36

VerifiedMarketing Cloud Channels

A Cloud Kicks marketer wants to ensure that no email from their welcome journey is sent to their competitor, Rainbow Run.

Which best practice should the developer use when configuring the Send Email Activity in the welcome journey?

Explanation

A Domain Exclusion data extension prevents the Journey Builder email activity from sending to every email address at the specified competitor domain. Salesforce documents domain exclusions as the appropriate way to exclude a competitor’s employee email addresses from a Journey Builder send.

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