QuestionQ2

VerifiedData Modeling and Management

A developer wants to create a Send Log Data Extension to improve the efficiency of tracking email sends.

Which best practice should be used when configuring the Send Log Data Extension?

Explanation

Send Log Data Extensions continually accumulate send-time records, so a data-retention policy limits stored data and keeps the extension manageable. Salesforce specifically recommends using data retention for send logs; it also recommends minimizing field sizes rather than maximizing them.

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