QuestionQ102

Scripting and Automation

A developer is creating a custom profile center and is using the LogUnsubEvent request.

Which parameter is required to tie the event to the appropriate send?

  • A JobID
  • B ListID
  • C SubscriberKey
Explanation

JobID identifies the message job that sent the email, allowing LogUnsubEvent to associate the unsubscribe tracking event with that specific send. ListID can be used to infer a job but may resolve to the subscriber’s most recent job rather than the intended send, while SubscriberKey identifies the subscriber, not the send.

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