QuestionQ11

Engagement Studio

The engagement program’s first step is a Send Email action. All 100 emails were sent last Monday when the program began.

Today, a user viewed the Engagement Program Report and filtered the program for the date range from Tuesday through Friday of last week.

What number would appear on the Report Card for the email-send statistic?

  • A 50
  • B 0
  • C 100
  • D -100
Explanation

Email-send statistics are attributed to the date on which the emails are sent. Because all 100 sends occurred on Monday, outside the selected Tuesday-through-Friday date range, the filtered statistic is zero.

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