QuestionQ24

Data Activations and Utilization

A data architect is designing a solution to initiate a high-priority Service Recovery flow in a core Salesforce CRM org immediately after a negative-sentiment event is ingested from a streaming web source. The architect must minimize latency so the customer service team can respond "in the moment."

Which Data 360 capability should the architect use to provide this near-instantaneous trigger?

  • A Manual activation to a Salesforce CRM target
  • B Real-time data actions via automation event-triggered flow
  • C Standard data actions via scheduled batch transforms
  • D Calculated insights published via real-time segment refresh
Explanation

Real-time data actions can send alerts or events and receive responses in real time. An automation event-triggered flow can use a custom real-time data graph event as its trigger, enabling an event-driven Service Recovery flow immediately when the defined negative-sentiment condition occurs.

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