QuestionQ60

Foundational Principles

What is the primary reason a company relies on implied consent, rather than explicit consent from a user, to process her data?

  • A The implied consent model provides the user with more detailed data collection information.
  • B To secure explicit consent, a user's website browsing would be significantly disrupted.
  • C An explicit consent model is more expensive to implement.
  • D Regulators prefer the implied consent model.
Explanation

Implied consent can reduce user friction by avoiding repeated affirmative consent prompts that would significantly interrupt ordinary website browsing. It remains appropriate only where the applicable privacy requirements permit reliance on implied consent.

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