AD7-E601: Adobe Real-Time CDP Technical PractitionerDemo

By Adobe · Question Mode

QuestionQ5

Segmentation

A marketer at a telecommunications company is creating a campaign encouraging existing customers to upgrade to the newest smartphone device. The marketer also wants to avoid bothering customers who have already upgraded or who have not opted in to email.

Which attributes should be used to meet this requirement?

  • A hasUpgraded=false AND emailOptIn=true
  • B hasUpgraded=true OR emailOptIn=true
  • C hasUpgraded=true AND emailOptIn=false
Explanation

Eligible recipients must satisfy both requirements: they have not already upgraded and they have opted in to email communications. The appropriate audience filter is hasUpgraded=false AND emailOptIn=true.

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