AD0-E602: Adobe Real-Time CDP Business Practitioner ProfessionalDemo

By Adobe · Question Mode

QuestionQ75

Governance and privacy

An Adobe Real-Time CDP business practitioner must ensure compliance with regulations such as GDPR and CCPA while still enabling effective marketing strategies.

How can privacy and data compliance be integrated effectively?

  • A By using real-time data analysis while incorporating automated compliance checks to dynamically enforce privacy regulations and customer consent
  • B By applying data minimization techniques to collect and process only the essential data needed for marketing, even if it reduces some capabilities
  • C By obtaining customer consent at the outset, without regularly updating or providing easy opt-out options
  • D By collecting as much data as possible to enhance marketing, then address privacy concerns as they arise
Explanation

Adobe Real-Time CDP supports data usage labels and policies that can automatically enforce compliance when audiences are activated. It also supports capturing and applying customer consent and opt-out preferences to audience use, allowing marketing activities to remain effective while enforcing applicable privacy requirements.

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