AD0-E212: Adobe Analytics Business Practitioner ProfessionalDemo

By Adobe · Question Mode

QuestionQ18

Business Analysis

A graphic designer has just updated the company’s landing page and wants to assess the change’s effect on site traffic.

Which data should be used for this evaluation?

  • A Unique visitors
  • B Page views
  • C Time spent on page
Explanation

Page views measure the number of times a web page is seen, including repeated views, so they directly quantify traffic to the updated landing page. Time spent on the page measures engagement, and unique visitors measures distinct people rather than total page traffic. Google Analytics defines Views as the number of web pages users saw, with repeated views counted.

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