AD0-E212: Adobe Analytics Business Practitioner Professional

By Adobe · Question Mode

QuestionQ1

Reporting and Dashboarding

An analyst at XYZ company is reviewing a report that shows the states from which the website is visited. The date range covers one week. The analyst observes that the column total does not equal the total of the individual constituents in the table.

Which inference can be made from this situation?

Explanation

The visitors metric counts unique visitor IDs for each state, whereas the total for the report’s date range is deduplicated. A single visitor who visits from more than one state during the week can therefore appear in multiple state rows but count only once in the overall total. Unique visitors | Adobe Analytics

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