QuestionQ63

Sales Cloud Analytics

Universal Containers’ sales management team has observed that opportunities are taking longer to close. Historically, a new opportunity took 30 days to move to closed/won; recently, that period has risen to 45 days. Which two reporting tools can the sales management team use to help identify the cause?

Choose two
  • A Report on campaign return on investment (ROI)
  • B Report on the discount approval time for quotes
  • C Dashboard of month-over-month trend of lead conversions
  • D Dashboard of opportunity stage duration
Explanation

Opportunity stage-duration reporting shows how long opportunities remain in each sales stage, exposing stage-specific bottlenecks that extend the sales cycle. Reporting on quote discount-approval time can reveal whether delays in the discount-approval process are contributing to later closes. Salesforce documents that Opportunity Stage Duration reports show the duration an opportunity spends at each stage.

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