QuestionQ234

Interaction Channels

Universal Containers maintains an active presence on Twitter and Facebook. Support agents must respond to customer requests received through these social-media channels.

What should a consultant recommend to fulfill this requirement?

  • A Social Customer Service for Twitter and Facebook.
  • B Social Media Marketing message tagging.
  • C Social Persona for Twitter and Facebook.
  • D Einstein Bot social queues.
Explanation

Salesforce Social Customer Service is designed for customer support on social channels: it can turn Facebook posts and Twitter mentions or direct messages into cases for service teams, enabling agents to manage and respond to those customer interactions in Salesforce.

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