QuestionQ23

VerifiedScripting and Automation

A developer is asked to integrate Marketing Cloud with a lead-capture tool. The lead-capture tool will call the Marketing Cloud API to create a data extension whenever a new lead form is published. The name of each created data extension must exactly match the form name.

Which API feature could dynamically create these data extensions?

Explanation

Marketing Cloud Engagement’s SOAP API supports the Create method for the DataExtension object. Supplying the form name in the DataExtension Name property creates a data extension with that dynamic name.

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