QuestionQ118

Federal Privacy Laws

What is the primary purpose of the CAN-SPAM Act?

  • A To diminish the use of electronic messages to send sexually explicit materials
  • B To authorize the states to enforce federal privacy laws for electronic marketing
  • C To empower the FTC to create rules for messages containing sexually explicit content
  • D To ensure that organizations respect individual rights when using electronic advertising
Explanation

The CAN-SPAM Act establishes requirements for commercial electronic messages and gives recipients rights such as opting out of future marketing emails. It is intended to require responsible use of electronic advertising by organizations.

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