CIPM: Certified Information Privacy ManagerDemo

By IAPP · Question Mode

QuestionQ152

Privacy Operational Lifecycle: Protect

Your marketing team asks why an SMS opt-in checkbox is necessary. You explain that it is part of the consumer’s right to?

  • A Request correction.
  • B Raise complaints.
  • C Have access.
  • D Be informed.
Explanation

An SMS opt-in checkbox helps ensure consumers receive clear notice and can make an informed choice about receiving marketing text messages. This supports the right to be informed.

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