QuestionQ36

Cloud and Hybrid Collaboration

Services create additional revenue. How can Cisco partners benefit from offering a broad range of collaboration-related services?

  • A Increase their revenues by selling a full range of Cisco collaboration services.
  • B Offer Cisco and partner-provided services that support customers and improve their market differentiation, thus increasing their revenues.
  • C Offer a full range of Cisco services delivered through Cisco Advanced Services and increase revenue by sales commission.
  • D Get Cisco Collaboration ATP certification to be allowed to deliver additional services and increase their revenues.
Explanation

Combining Cisco-provided services with partner-provided services enables partners to support customers with a more complete offering, differentiate themselves in the market, and increase revenue. Cisco describes service models that mix Cisco-provided and partner-provided services to drive growth, differentiation, and profitability.

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