QuestionQ10

Prompting and Task Execution

You are breaking down a “build a customer journey map” request.

Which sequence of decomposed steps is correct?

  1. Identify the touchpoints the customer experiences during each stage.
  2. Define the persona and the journey scope that will be mapped.
  3. Document pain points and opportunities at every touchpoint.
  4. Synthesize the findings into the finished journey-map artifact.
  5. Identify the primary stages the persona progresses through.
Explanation

A customer journey map is grounded in a defined persona and journey scope. Its structure is then established by identifying the persona’s major stages, followed by the touchpoints within those stages. Pain points and opportunities are evaluated at those touchpoints before all findings are synthesized into the final journey map.

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