AD0-E213: Adobe Analytics Developer ProfessionalDemo

By Adobe · Question Mode

QuestionQ5

Adobe Analytics Developer Professional Prep Guide

When can an Adobe Analytics report display “Unspecified” in its output?

  • A When pages fire outside internal URL filters
  • B When an event fires without a conversion variable
  • C When using segments where components are not accessible
Explanation

Adobe Analytics assigns an event to “Unspecified” when the event occurs without a conversion variable value for attribution. For example, an order recorded without an eVar value is reported as “Unspecified” for that eVar dimension.

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